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Categories & Judging


There are 21 categories in the International Visual Identity Awards design competition. When entering, please choose the most appropriate category for your design work. We reserve the right to re-categorize your work should we feel it to be necessary. You will be judged against design work submitted into the same category.

One winner and a second and third place runner-up will be announced in each category. One overall winner receives the title of 'Visual Identity of the Year'.

Winners are announced on the IVIA website and by e-mail and receive a badge to display on their website and marketing collateral. Printed certificates are available upon request. 









Consumer products

Public sector



Winner's badge

Winner's badge




Media and publishing

Transport and automotive


Financial services

Food and drink

Restaurants, hospitality, travel and leisure


Charity and non-profit

Professional services


Real Estate

Our judges

United Kingdom: Ian Paget

Designer and successful blogger at Logogeek

Australia: Jacob Cass

Founder of design studio and blog Just Creative

Germany: Emily Smith

Professor of Communication Design at BTK University of Art and Design

Mexico: Marco Vinicio Garrido-Felix

Professor of Graphic Design at Universidad de Monterrey

Hong Kong: Samantha Chow

Teaching Fellow at THEi Hong Kong, China

Canada: Marco Chan

Founder and Creative Director of his eponymous agency 

Czech Republic: David Hanousek

Founder and Creative Director at Frank Prague

Australia: John Cinquina

Founder of branding agency Red Meets Blue

United States: Sean Fermoyle

Creative Director and Founder of Simpletype Studio

Call for judges

Take a look at many design competitions and one common thread emerges. Many of the judges are drawn from the city where the competition has its main office. Now, whilst that's convenient, it doesn't bode well for those competitions that lay claim to be international in their focus.

Although we are based in one of the world's leading cities for design, our mission has always been for a judging panel to be drawn from all four corners of the globe. And you could be one of them.

If you would rather judge entries rather than submit them, please enter your details in the form below and we may well be in touch. Help us make the IVIAs the most internationally diverse competition out there!

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